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Terms and Conditions

Rollama Education Ltd · Last updated 9 October 2026

The short version

This summary is here to help. The full terms below are the ones that apply.

Part A: General terms

1. About us

1.1We are Rollama Education Ltd, a company registered in England and Wales (company number 13521924). Our registered office is at 45 Coatsby Road, Kimberley, Nottingham, NG16 2TH.

1.2You can email us at [email protected] or call us on 0115 677 7920. CEO: Andrew Denis Lowery (Z2280868D).

2. About these terms

2.1These terms are the licence that we ("we", "us", "our") give to everyone who uses Rollama, including students, teachers and parents ("users" or "you"). They cover your use of our educational resources and the website https://rollama.com (together, "Rollama").

2.2By registering (for a paid subscription or a trial) or by using Rollama, you agree to these terms. Please read them carefully before you order or subscribe, because they set out your rights and obligations and ours. You must agree to these terms before you order and create an account. If you do not agree with any part of them, you must stop using Rollama straight away.

2.3To place an order you must be at least 18 years old and live in the UK. If you order on behalf of a school, you confirm that you have the authority to do so.

2.4We may change these terms at any time. Changes take effect on the date we post them on our site. The terms that apply to an order are the ones in force when you placed it.

2.5Please print or save a copy of these terms and any emails from us. We will not file a copy for you. These terms are only available in English.

3. Privacy and data protection

3.1Everyone who uses Rollama must agree to our Privacy Notice (there is also a version written for children). By using Rollama you agree to the Privacy Notice and consent to us collecting, storing, using and sharing your personal information as it describes.

3.2Schools must also agree to Part B: Data protection for schools. By using Rollama, a school (and its users) agrees to Part B and consents to us processing its users' personal data in line with Part B and our Privacy Notice.

3.3We agree to comply with Part B too.

4. Subscriptions and payment

4.1You need a valid subscription or trial to use Rollama, and you can only use it during your subscription or trial period. If that period ends and you have not taken out a new subscription, your account will be closed straight away.

4.2If a school, tutor or family has not renewed within 12 weeks of their trial or subscription ending, we automatically delete all student and child data.

4.3Subscriptions are billed every year or every six months, depending on the plan you choose. You can pay by credit or debit card, or by BACS transfer.

4.4Subscriptions paid by card renew automatically unless you:

  1. turn off renewal in the Customer Portal;
  2. contact us to cancel; or
  3. switch to paying by invoice.

Subscriptions paid any other way do not renew automatically.

4.5Before a school's subscription ends, we send the school an invoice for the next period. This invoice is an offer to renew and a way to pay for it. It does not oblige the school to renew. If the school does not want to continue, it does not need to pay the invoice. Please let us know, so we can cancel it. We may switch a school's subscription from card payment to payment by invoice.

4.6Subscriptions are for non-commercial use only and cannot be transferred.

4.7Each school needs its own subscription unless we have agreed otherwise in advance. A subscription cannot be shared between schools, even schools with the same owner, academy trust or federation. If we find a school sharing its subscription with another school without our permission, we may close its account immediately.

4.8We may temporarily suspend or cancel unpaid subscriptions.

4.9We may charge extra for anything outside your subscription, such as premium content, mobile app access, or special educational events and competitions. We may offer discounts to people who also subscribe to our other products, entirely at our discretion. Email [email protected] for details.

4.10Family subscriptions sold as "lifetime access" last for as long as Rollama Education Ltd continues to run this service. Access ends if the company stops trading or closes the platform, and no refund is due in that case.

5. Refunds and free trials

5.1Families: we offer a no-questions-asked 30-day money-back guarantee. To ask for a refund within 30 days, email [email protected]. After 30 days we only give refunds if the service is faulty and cannot be repaired or replaced, or where consumer protection law says we must.

5.2Schools: each school can have one free 28-day trial before subscribing for the first time. To start one, go to rollama.com/register. Once a school or organisation has taken out a subscription, we only give refunds if the service is faulty and cannot be repaired or replaced, or where consumer protection law says we must.

6. Using Rollama responsibly

6.1Keep your usernames and passwords safe from unauthorised use.

6.2If anyone hacks Rollama, gets around our security measures, shares login details or submits fraudulent data, we will cancel their subscription without a refund.

6.3Avatar names must not contain rude or inappropriate words.

6.4You must not access or use Rollama or its content in any way, or for any purpose, that:

  1. is illegal or prohibited by any law that applies to you;
  2. violates our rights in any way; or
  3. is prohibited by these terms.

7. Your payment details

7.1We do not keep or store card details after payment.

7.2We take strict physical and technical measures to protect your payment information.

8. Who owns Rollama's content

8.1Everything on Rollama is protected by copyright, trademark and other intellectual property laws unless we say otherwise. This includes all information, text, materials, graphics, software, tools, results produced by our software and tools, advertisements, names, logos and trademarks ("Content").

8.2Rollama Education Ltd (company number 13521924) owns or licenses the copyright in the site (including its text, graphics, logos, icons, sound recordings, code and software) and the Content. Unless these terms or the law allow it, you must not, in any form or by any means:

  1. adapt, copy, reproduce, store, distribute, print, display, perform or publish any part of the Content, or create derivative works from it;
  2. commercialise any information, products or services obtained from the Content; or
  3. modify, republish, frame, download, upload to a third party, post, transmit, share or distribute the Content, except as these terms allow or with our written permission in advance.

8.3You must not use the Content for commercial purposes without our written permission in advance.

9. What schools may print and save

9.1Schools may print Rollama's Teacher Tip posters for their own staff and students.

9.2Schools may print, and save electronic copies of, the certificates, posters and other resources we make available for users. They must keep them complete and in the same form as on our site, including all copyright, trademark and other notices, and any advertisements.

10. Devices, internet and availability

10.1Our site describes each part of Rollama. Please read these descriptions carefully.

10.2To use Rollama you need an internet-connected device such as a PC, laptop or tablet. We are working on support for mobile phones. It is your responsibility to make sure your devices are suitable.

10.3You need internet access to use Rollama, and you are responsible for your own internet and mobile data charges. How well Rollama works depends on your device, its resolution settings and the speed of your internet connection.

10.4We are not liable if you cannot use Rollama because of a poor internet connection, because your device does not meet the minimum technical requirements, or for any other reason outside our reasonable control.

10.5Please take your own precautions against viruses, malicious code and other interference when you use Rollama. We are not responsible for any interference with, or damage to, your computer, mobile device or data arising from your use of Rollama.

10.6We cannot guarantee that Rollama will always be available, uninterrupted, error-free or secure. For example, it may be unavailable for a short time while we carry out maintenance. We aim for 99% uptime during school hours (8am to 6pm GMT, Monday to Friday in term time), but cannot guarantee it.

10.7Something beyond our reasonable control, such as a change in the law, may mean we have to stop providing some content. If this affects your order, we will email you, cancel or suspend the order, and refund you for the unused part of any payment you have already made.

11. How we use AI

We use AI in one feature only, and only teachers can use it. No student data is ever sent to or processed by AI. Students cannot interact with AI through Rollama.

Where we use it

11.1We use a large language model (a type of AI) to help build spelling games from a teacher's own word list in Sporty Spelling (the Spelling Zone word lists in the teacher dashboard). We label this AI-generated content clearly for teachers. No other part of Rollama uses AI.

11.2Only teachers can use this feature. Nobody can type their own instructions ("prompts") to the AI: it only ever follows our own fixed instructions.

What it makes

11.3When a teacher enters their weekly spelling words, the AI follows our instructions to create, for each word:

  1. a child-friendly definition;
  2. three child-friendly sentences that use the word in context;
  3. three believable misspellings of the word, for spelling games; and
  4. three real words with a similar spelling.

It also picks a matching emoji, and if a word looks misspelt it suggests up to three corrections for the teacher to choose from. The results come back as structured data that our games use.

What the AI can and cannot see

Sent to the AI

  • The spelling words the teacher typed
  • Their definitions (when making the game content)

Never sent to the AI

  • Any student data
  • Teacher names, email addresses or other personal details
  • School, class or results data

11.4All student and teacher data stays on our own servers. If a word is already in our dictionary, we reuse the content we already have and do not contact the AI at all.

Who provides the AI

11.5We currently use Claude, a model made by Anthropic, through Anthropic's API. Under Anthropic's commercial terms, content sent through its API is not used to train its models. Because we send no personal data, using the AI does not involve sending anyone's personal data outside the UK.

11.6We may change our AI provider. If we do, the same limits will apply (no personal data, teachers only, our fixed instructions only), and we will update this section.

Checking the content

11.7AI can occasionally produce something inaccurate or unsuitable. Teachers should review AI-generated content before assigning it to a class, and use their professional judgement to make sure it suits their students and their school's policies.

11.8Every AI-generated item has a report button. Anything flagged comes straight to us to review. We also check the content ourselves for formatting and spot-check it for suitability.

11.9We run penetration tests every year, including checks against attempts to inject code into the feature.

11.10Even with these safeguards, we cannot guarantee that all AI-generated content will be accurate, complete or suitable for every classroom. Section 12 also applies to it.

12. Accuracy and our responsibility

12.1We make reasonable efforts to keep our content accurate, but we do not promise that it is error-free. We recommend that teachers review materials before using them.

12.2We are not responsible for any loss you suffer because you relied on information on Rollama being accurate or up to date. Neither we nor our directors, officers, agents, employees or contractors promise that Rollama will be uninterrupted, without delay, error-free, complete or free of viruses. The Content is provided "as is", without any promises (express or implied), including about its accuracy, timeliness or completeness.

12.3Neither we nor our directors, officers, agents, employees or contractors are liable for any loss or damage, however it arises (including through negligence), in connection with your use of or access to Rollama or its Content, or anything missing from the Content, except where the law says otherwise.

13. Our liability to school customers

13.1This section only applies if you are a school customer.

13.2Subject to 13.4, our total liability under or in connection with these terms will not be more than the total price paid for the digital content. This applies however the liability arises (in contract, tort or any other way) and whether or not it is caused by negligence or misrepresentation.

13.3Subject to 13.4, and on the same basis, we are not liable to you for:

  1. consequential, indirect or special losses; or
  2. any of the following, whether direct or indirect: loss of profit; loss or corruption of data; loss or corruption of software or systems; loss of or damage to equipment; loss of use; loss of opportunity; loss of savings, discount or rebate (actual or expected); or harm to reputation or loss of goodwill.

13.4Nothing in these terms limits or excludes our liability for:

  1. death or personal injury caused by negligence;
  2. fraud or fraudulent misrepresentation; or
  3. any other loss that cannot be excluded or limited by law.

14. Indemnity

14.1If you break these terms, you must indemnify (fully compensate) us and our directors, officers, agents, employees and contractors, and keep us and all of them indemnified, against all resulting losses, actions, proceedings, costs, expenses (including legal fees), claims and damages.

15. Ending access

15.1We may end access to the site at any time without notice. These terms still apply after that.

17. Events outside our control

17.1We are not liable for failing, or being late, to do what these terms require if the cause is outside our reasonable control. Examples include natural disasters, war, terrorism, civil unrest, government action or regulation, epidemics and pandemics, cyber attacks, telecoms or internet failures, power cuts, and strikes or other industrial action.

17.2Our obligations are paused for as long as the event lasts. If it lasts more than 90 days in a row, either of us may end the affected subscription by giving written notice, and we will refund any prepaid fees for the unused period.

18. Law, disputes and other terms

18.1If you are a consumer, the law of England and Wales applies to these terms. If you live elsewhere, you keep any mandatory protections that the law where you live gives you. You can bring a claim in the courts of England and Wales, or in the courts of the part of the UK where you live.

18.2If you are a school customer, these terms and any dispute or claim arising from or connected with them, their subject matter or how they were formed (including non-contractual disputes or claims) are governed by the law of England and Wales. You and we both irrevocably agree that the courts of England and Wales have exclusive jurisdiction to settle any such dispute or claim.

18.3If any part of these terms is found to be unenforceable, invalid or illegal, the rest of the terms stay in full force.

Part B: Data protection for schools

B1. Why this part exists

B1.1This part applies only to school subscriptions, not to family subscriptions. When we work with a school, the school is the "controller" of its data and we are its "processor". The law requires a controller and processor to agree in writing what each of them is responsible for, and this part sets that out. For family subscriptions, see our Privacy Notice.

B2. Definitions

B2.1In this part:

B3. Our roles

B3.1By continuing to use the Product and providing School Data to the Company, the School agrees to this part.

B3.2For the purposes of Data Protection Law, the Company is a Processor and the School is a Controller of the School Data described in Annex A (the "Data").

B3.3The Company and the School will each comply with Data Protection Law in relation to the Processing of the Data.

B3.4The Company will Process the Data as a Processor only for the purposes described in Annex A and otherwise strictly on the School's instructions (the "Permitted Purpose"), unless the law requires the Company to do otherwise.

B3.5The School instructs and authorises the Company to Process the Data for the purposes described in Annex A, and as otherwise reasonably necessary to provide the Product to the School.

B3.6The School warrants that it has a lawful basis under Data Protection Law for supplying the Data to the Company, and for the Processing of the Data by both parties as set out in this section B3. The School will indemnify the Company against all costs, claims, damages, expenses, losses and liabilities arising from any failure (or alleged failure) by the School to have a lawful basis for Processing the Data.

B4. International transfers

B4.1The Company will not transfer the Data, or allow it to be transferred, outside the UK and the European Economic Area (EEA) unless it first takes the steps needed to make sure the transfer complies with Data Protection Law.

B4.2The AI service described in section 11 receives no Data.

B5. Confidentiality

B5.1The Company will make sure that anyone it authorises to Process the Data (including its staff, agents and subcontractors) (an "Authorised Person") is bound by a strict duty of confidentiality, whether contractual, statutory or otherwise. The Company will not let anyone Process the Data who is not bound by such a duty.

B5.2The Company will make sure that all Authorised Persons Process the Data only as necessary for the Permitted Purpose.

B6. Security

B6.1Taking into account the state of the art, the costs of implementation, the nature, scope, context and purposes of the Processing, and the varying likelihood and severity of risk to people's rights and freedoms, the Company will put in place appropriate technical and organisational measures to protect the Data from:

  1. accidental or unlawful destruction;
  2. accidental loss, alteration, unauthorised disclosure or access; and
  3. any other breach of security,

(each a "Security Incident"), in each case appropriate to that risk.

B7. Subcontractors

B7.1The Company may appoint subcontractors to carry out any or all of its Processing, in line with this section B7.

B7.2The School authorises the Company to appoint third parties to provide web and app development services, and electronic data storage and transmission services, in connection with the Product.

B7.3The School authorises the Company to appoint the subcontractors listed in Annex B to Process the Data. The Company will use reasonable endeavours to tell the School promptly of any change to that list.

B7.4Apart from as permitted by B7.2 and B7.3, the Company will not appoint any other subcontractor to Process the Data without the School's prior permission.

B7.5Whenever the Company appoints a subcontractor under this section B7, it will impose data protection terms that protect the Data to the same standard as this part and that meet the requirements of Data Protection Law.

B7.6The Company remains fully liable for the acts, errors and omissions of its subcontractors in Processing the Data.

B8. Helping with data requests

B8.1The Company will give the School all reasonable and timely help (including through appropriate technical and organisational measures), at the School's expense, so the School can respond to:

  1. any request from a Data Subject to exercise their rights under Data Protection Law (including rights of access, correction, objection, erasure and data portability, as applicable); and
  2. any other correspondence, enquiry or complaint from a Data Subject, regulator or other third party about the Processing of the Data.

B8.2If any such request, correspondence, enquiry or complaint is made directly to the Company, the Company will promptly tell the School and give full details. The School will give the Company all reasonable and timely help so the Company can take appropriate action.

B9. Impact assessments

B9.1If the Company believes or becomes aware that its Processing of the Data is likely to result in a high risk to Data Subjects' data protection rights and freedoms, it will promptly tell the School. It will give the School all reasonable and timely help the School needs to carry out a data protection impact assessment and, if necessary, to consult its data protection authority.

B10. Security incidents

B10.1When either party becomes aware of a Security Incident, it will tell the other party without undue delay. It will give the other party all the timely information and cooperation it reasonably needs, including so that the affected party can meet its data breach reporting obligations under (and within the timescales required by) Data Protection Law.

B10.2Both parties will take all reasonably necessary steps to put right or reduce the effects of the Security Incident, and will keep each other up to date on all developments.

B11. Deleting data

B11.1When the School asks in writing, the Company will destroy all Data (including all copies) in its possession or control, including any Data held by a subcontractor. Student data is also deleted automatically 12 weeks after a subscription ends without renewal (see 4.2).

B11.2This does not apply where the law requires the Company to keep some or all of the Data. In that case, the Company will isolate and protect the Data from any further Processing except as the law requires.

B12. Audits

B12.1The Company will allow the School (or auditors the School appoints) to audit the Company's compliance with this part. It will make available all information, systems and staff reasonably necessary for the audit.

B12.2The School will not audit more than once in any 12-month period, unless (i) a data protection authority requires it, or (ii) the School believes a further audit is needed because of a Security Incident suffered by the Company.

B12.3The School's audit and information rights under this section B12 apply only to the extent Data Protection Law requires.

B12.4The School will give the Company reasonable notice of any audit or inspection. The School (and any auditor it appoints) will avoid causing, or if that is not possible keep to a minimum, any damage, injury or disruption to the business of the Company or its subcontractors.

B13. Indemnity

B13.1Each party (the "Indemnifying Party") will indemnify the other (the "Indemnified Party") against all loss, cost, harm, expense (including reasonable legal fees), liability or damage ("Damage") the Indemnified Party suffers because the Indemnifying Party breaks this part, provided that the Indemnified Party:

  1. promptly tells the Indemnifying Party about any circumstances it knows of that give rise to a claim under this section; and
  2. takes reasonable steps to reduce any ongoing Damage caused by the breach.

B14. Liability

B14.1The Company has no liability to the School, whether in contract, tort (including negligence), breach of statutory duty or otherwise, for or in connection with:

  1. loss, interception or corruption of any Data caused by negligence or default by any telecommunications provider to the Company or the School;
  2. any loss caused by the default or negligence of any supplier to the School;
  3. damage to reputation or goodwill; or
  4. any indirect or consequential loss.

B14.2Nothing in this section limits the Company's liability for death or personal injury caused by its negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot be limited or excluded by law.

Annex A: The data we process

This annex forms part of these terms and describes the Processing the Company carries out on behalf of the School.

Data subjects

Categories of data

  1. School name and contact information (including email address), teachers' names and email addresses, students' names and classes, gender (optional) and pastoral house (optional).
  2. Details of the School's and its Data Subjects' interactions with us about the Product, and any other information they choose to give us, for example when they contact our customer or technical support.
  3. Technical information collected automatically, such as IP address, device type, unique device identifiers, login information, browser type and version, time zone setting, operating system and platform, and broad location (for example, country or city).
  4. Information collected automatically about how a device has interacted with the Site, such as pages visited, links clicked, download errors, time spent on pages, page interactions, and how the user left a page.
  5. The answers users give to questions and activities in the Product, and how long they took to answer each one.

Permitted purpose

The Company will obtain, hold and use the School Data so that it can meet its obligations under these terms in relation to the School's and its users' use of the Product, including the Site.

Annex B: Approved subcontractors

Name What they do Website
Hostinger Electronic data storage, cloud server and transmission service hostinger.com
Stripe Third-party payment provider for card transactions stripe.com
Xero Third-party provider for invoice handling xero.com
Wonde Secure transfer of school data (students, classes and staff) from the school's management information system, where the school chooses to connect it wonde.com
EmailOctopus Email updates to teachers who have opted in to receive them emailoctopus.com
Web and app developers Contracted developers who build the Site and apps N/A

Anthropic, which provides the AI described in section 11, is not a subcontractor for School Data. It receives only the spelling words teachers enter, never personal data.

Last updated: 9 October 2026